Mondelez

Mondelez bets on India to taste $1bn online sales by 2020

January 9, 2018 |by indiafood forum | Comments Off on Mondelez bets on India to taste $1bn online sales by 2020 | FOOD & GROCERY | , ,

Mondelez bets on India to taste $1bn online sales by 2020

Mondelez said its Indian business will be crucial to building its global e-commerce sales as the maker of Cadbury and Oreo strives for $1 billion in online sales by 2020…READ MORE

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Mondelez plans to step up play in premium products

December 21, 2017 |by indiafood forum | Comments Off on Mondelez plans to step up play in premium products | FOOD & GROCERY | ,

Mondelez plans to step up play in premium products

The country’s largest chocolate maker Mondelez appears to be taking a leaf out of the marketing manual of rival Hindustan Unilever (HUL) when it comes to premiumisation…READ MORE

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Business of Mondelez in India grew at its slowest pace amid increased competition

April 10, 2017 |by indiafood forum | Comments Off on Business of Mondelez in India grew at its slowest pace amid increased competition | FOOD & GROCERY | ,

Sometimes, nothing succeeds for market leaders like a little competition. More than two years ago, the Indian business of Mondelez grew at its slowest pace in more than a decade amid increased competition and a sluggish economy…READ MORE

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Mondelez to sell grocery business in Australia, NZ

January 19, 2017 |by indiafood forum | Comments Off on Mondelez to sell grocery business in Australia, NZ | FOOD & GROCERY | , , , ,

Vegemite and other grocery products are being sold by Oreo-cookie maker Mondelez to an Australian cheese company in a deal worth about $345.3 million (460 Australian dollars). Mondelez says it’s selling most of its grocery business in Australia and New Zealand to focus on snacks like Oreo and chocolate like Cadbury…READ MORE

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Hersheys seeks legal action to recover vendor dues

December 23, 2016 |by indiafood forum | Comments Off on Hersheys seeks legal action to recover vendor dues | FOOD & GROCERY | , , , ,

Hershey, that ended its partnership with Godrej nearly four years ago, had annual revenues of about Rs 400 crore, and competes with Mondelez and Nestle in the confectionery segment…READ MORE

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Mondelez, maker of Cadbury chocolates & Oreo biscuits, sales slowest in decade

December 13, 2016 |by indiafood forum | Comments Off on Mondelez, maker of Cadbury chocolates & Oreo biscuits, sales slowest in decade | FOOD & GROCERY | , , ,

The India arm of the Cadbury chocolate-maker posts just 4 per cent growth in sales at Rs 5,411 crore during FY16 as consumers spend less on discretionary products…READ MORE

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Mondelez to buy Cadbury biscuits licence from Burton’s

August 16, 2016 |by indiafood forum | Comments Off on Mondelez to buy Cadbury biscuits licence from Burton’s | FOOD & GROCERY | , , ,

Cadbury chocolate owner Mondelez International is to buy the licence to sell Cadbury branded biscuits around the world from Burton’s Biscuit Co, the U.S. company said on Friday…READ MORE

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Chocolates have traditionally flopped through the summer, but Cadbury is working on changing that

August 12, 2016 |by indiafood forum | Comments Off on Chocolates have traditionally flopped through the summer, but Cadbury is working on changing that | FOOD & GROCERY | , ,

At the time of going to print, Mondelez’s flagship Cadbury Dairy Milk was pulling out all the stops for friendship day with new launches and limited edition flavours. However the chocolate brand’s summer strategy may give it a consistent burst of revenue even in months traditionally considered lacklustre for the category…READ MORE

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Mobile Futures makes Mondelez a startup, brings in nimbleness, flexibility

August 4, 2016 |by indiafood forum | Comments Off on Mobile Futures makes Mondelez a startup, brings in nimbleness, flexibility | FOOD & GROCERY | , , ,

Mondelez has been supporting and collaborating with startups from the time it wasn’t even called Mondelez. Back in 2012, when the now US-headquartered company was a part of Krafts Food, it had launched a program called ‘Mobile Futures’. As the name suggests, Mobile Futures brought brand managers from the organisation to work with startups on mobile marketing concepts…READ MORE

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