ITC goes hyperlocal to boost its food portfolio

India Food Forum - 2020 > FOOD & GROCERY > ITC goes hyperlocal to boost its food portfolio

ITC goes hyperlocal to boost its food portfolio

June 17, 2016 | Indiaretailing Bureau | FOOD & GROCERY

ITC Ltd, using its wide distribution network, is working on two sales strategies with an aim to expand its packaged food business. In a bid to widen its product offerings in the mass-market segment, the tobacco-to-hotels conglomerate is launching products that are relevant to a particular town, state or community with a potential to grow it nationwide over time…READ MORE

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