Home-grown brands remain most chosen in India: IMRB Kantar report

India Food Forum - 2019 > FOOD & GROCERY > Home-grown brands remain most chosen in India: IMRB Kantar report

Home-grown brands remain most chosen in India: IMRB Kantar report

June 14, 2016 | Indiaretailing Bureau | FOOD & GROCERY

Home-grown brands dominated the 2016 edition of Brand Footprint, the IMRB Kantar Worldpanel’s annual ranking of the most chosen consumer brands in India, taking four of the top five slots. Parle, the biscuit brand owned by Mumbai-based Parle Products Pvt. Ltd, much like the previous years, has topped the list. Parle is known for its biscuit brand Parle G…READ MORE

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